The COVID-19 pandemic has brought challenges to employee engagement. Employers need to think differently about the issue as they continue to deal with remote teams operating fully or partially from home during a global crisis. What worked before may need changing or tweaking.
The practice of “kitting” has become increasingly popular across a number of industries. Organizations are sending people custom packages or “kits” that include a variety of products as an alternative to the in-person event they’re missing. These kits can be fully personalized to a company’s branding and include anything from apparel and printed collateral to high tech promotional products.
With numerous email and social media campaigns available, direct mail prospecting campaigns stand out, making it the perfect way to leave a lasting impression. Whether you’re looking to source leads, generate new business or introduce yourself, direct mail is the perfect addition to your marketing efforts.